Tribes: We need you to lead us

Seth Godin is a marketing guru, who ... Bla-blah-bla. Any general information about him you can find using Google, but for me Seth (and especially his ideas) is someone I just can't get enough. I don't know him in person, but as much as I have seen on YouTube and from his blog ... well, impression is good - he is like somekind of an ideafactory. In fact Seth's ideas has influenced the way of my thinking thing and I was more than glad to read his new book, especially before most of the people could.

Seth told that his new book is ready and open for pre-order only once and for me it was enough. Later on Seth thought it would be cool to send all those pre-orderers an advanced copy of the book few weeks earlier than the official date is. In addition he asked to give this book away after one has read it through.

So, Lauri didn't mind to join the process. He will write about his opinoin on the book soon, but we agreed that he will also give this book away and ask the next person to do the same after she had read the book.

We'll see what it brings and how it works out. In the meanwhile you can track the progress through this blog and also from the lense: "Tribes" On Tour. There you can find also my review (if you can name it that way) of the book.

I will leave some room for others to point out the best parts.

PS. Seth Godin ->
Cool socks, ha?